EULive today
Europe
GDPR-native
Live across European affiliates of tier-1 pharma. Customer data stays in European AWS regions; sub-processors are limited to the EU/EEA where the law requires it.
Engineered in Europe • Live across Europe & MENA • AWS-deployed worldwide
Commercial Excellence for global pharma — engineered in Europe, deployed on AWS.
GDPR-native by design — applied as the privacy baseline across every deployment. Live across Europe and MENA on AWS; deployable in the Americas (HIPAA-aware), Asia-Pacific, Oceania, and Africa — including mainland China under PIPL/MLPS — when your global operations require it.
Built on AWS by a team with 15+ years of AWS experience, available on the AWS Marketplace, and delivered fully managed by us or installed on your own AWS account as your internal cloud. Validated by people who ran pharma commercial ops at AstraZeneca, Novartis, Merck, AbbVie, and McKinsey.
Incentives Management
Design and manage tailored incentives for sales professionals in an automated, transparent and fully compliant way
Omnichannel CX Planning
Turn complex customer journeys into orchestrated, data-driven engagement across all touchpoints. Seamlessly coordinate and optimize every interaction.
Sales Targets Setting
Transform target setting from forecasting to deployment with full visibility and control. Drive confident planning with data-backed insights.
Why CEX360
What pharma teams actually get with the platform.
Pharmaceutical commercial teams gain a state-of-the-art enterprise platform that streamlines incentives, targets, and omnichannel planning through data-driven software, proven domain expertise, and a dedicated success team — measurable from HCP satisfaction through to growth.
- Seamless integration
- Plugs into your existing CRM, content vault, BI, and data warehouse — no parallel system of record to maintain.
- Full visibility
- One audit trail across incentives, target setting, and omnichannel customer engagement. Global, regional, and local in the same view.
- Top-performing teams
- Higher engagement, cleaner alignment, and measurable adherence to the plan because the plan is finally legible to the rep.
- Optimised budgets
- AI-powered incentives and forecast-driven target setting. Resource allocation that responds to evidence, not last quarter’s guess.
- Operational efficiency
- Eliminate the back-and-forth, the duplicate spreadsheets, the misfiled cycles. The platform automates what people should not have to remember.
- Customer satisfaction
- Engage HCPs and other customers with consistent omnichannel journeys tuned to their preferences and value, not your channel mix.
Sovereign deployment
Engineered in Europe. AWS-deployed worldwide.
Live across Europe and MENA. Deployable on AWS in the Americas, Asia-Pacific, Oceania, and Africa — fully managed by us, or installed on your own AWS account and run as your internal cloud. Your data stays in your jurisdiction.
MENALive today
Middle East & North Africa
GDPR-baseline
Live across MENA markets on AWS regions in the Middle East. GDPR controls apply by default as our minimum privacy bar; local frameworks (e.g. PDPL, NDMO) layered per market.
AMROn demand
Americas
HIPAA-aware (US)
Deployable on AWS regions across North and Latin America for organisations extending commercial operations into the Americas.
APACOn demand
Asia-Pacific & Oceania
PIPL / MLPS-aware (CN)
Deployable on AWS regions across Asia-Pacific and Oceania — Singapore, Tokyo, Seoul, Mumbai, Sydney — and inside mainland China under PIPL and MLPS expectations.
AFROn demand
Sub-Saharan Africa
GDPR-baseline
Deployable on AWS Cape Town and partner regions for tier-1 pharma extending into Sub-Saharan markets.
Customer-selectable AWS region at contract time. Sub-processor lists, DPAs, and architecture summaries are available on request — see the Trust page.
Outcomes in production
Going beyond the likely outcome
- Increase in total number of touchpoints
- 83%
- Increase in ROI
- 270%
- Effort & Cost savings in Incentives Administration
- 70%
- Time & Effort savings for Managers
- 90%
Customer voice
“The CEX team has both the industry knowledge and the ability to connect client needs with innovation and technology. Their approach to aligning objectives and constraints on both sides is very transparent and efficiently communicated every step of the way.”
Viorel Mihailescu
IBEX activities Coordinator, CEE & Baltics — AstraZeneca